Byron Lazine and Nicole White are two Connecticut agents who share their thoughts on the week’s news every Friday in The Real Word, a weekly video column about Inman.
Rental prices continue to rise even during the pandemic. An Inman article published this week states, “Rental rates are significantly higher than they were at the same time last year and rose 3.8 percent nationwide in January.” Why is this happening?
Where are people moving in the face of the current shortage of storage? “Obviously they have to rent,” said Nicole. Potential home buyers may move into rental apartments while waiting for the right home to be found, or they may resort to rentals after they have been driven out of the market. Byron and Nicole discussed what this could mean for the housing market, as well as changes in single family rent due to selected geographic areas.
More this week: With so many new alternative financing models, the home finance scene is changing. Are These Alternatives Better Than A 30 Year Mortgage? Byron and Nicole looked at a piece by Inman writer Jim Dalrymple II that deals with this subject.
“The 30-year mortgage was the best product for banks in American banking history, so that’s not going to be lost,” said Byron. “But more options are always good for consumers – if they know what those options will cost them …”
Marketer of the Week
Later this week, Matt Lionetti is featured – specifically, the creative way he uses Instagram Reels for his business. This video of Lionetti hilariously asking Drake to choose him as his real estate agent is a standout video.
Would you like to nominate a “Marketer of the Week”? Write your thoughts in the comments below or email us.