Kiswe, the video streaming technology company that hosts some of the world’s biggest online concerts, including BTS ‘record breaking virtual Bang Bang: Con: The Live event last June, has released its 2020 audience and engagement numbers .
According to the company, 1.4 million viewers in almost 200 countries saw their pay-per-view concerts for a total of 4.68 million hours and 537.2 million interactive engagements, an average of almost 400 times per fan.
Kiswe also delivered nearly 20 billion chat messages to fans, saying the company’s revenue increased 10-fold in 2020 compared to 2019.
The announcement follows news that YG Entertainment and Universal Music Group have formed a joint venture between Kiswe and Big Hit Entertainment to form VenewLive, a new global live performance platform supported by Kiswe.
Kiswe became a prominent player in virtual live music in 2020 with its Virtual Event platform supporting 13 pay-per-view concerts. One of them was BTS ‘Bang Bang Con The Live, which broke the Guinness record for the most paid musician’s online viewers concert.
Elsewhere, Kiswe hosted New Year’s Eve concerts on VenewLive for Justin Bieber and Grammy-nominated BTS.
Outside of music, Kiswe has also partnered with the NBA and carried out fan engagement activations ranging from the return of the PGA TOUR to the Washington Capitals virtual game day to the virtual Tour of Flanders.
Kiswe has 11 patents covering its technology, which provides multi-view streaming and digital interactive capabilities.
“In 2020, Kiswe really defined the new market for digital fan experiences. The demand for our solutions has increased Kiswe’s growth more than 10-fold in less than a year. “
Mike Schabel, Kiswe
Mike Schabel, CEO of Kiswe, said: “In 2020, Kiswe really defined the new market for digital fan experiences. The demand for our solutions has increased Kiswe’s growth more than 10-fold in less than a year.
“2021 will be about improving our insights and taking it to the next level – in terms of scope, innovation and reach.
“Partnerships with entertainment powerhouses and sports giants from Big Hit to the NBA will help build our global footprint as we continue to develop services that set us apart around the world.”
Music business worldwide